A local of Sheffield, England, Magnus Walker made the call for himself most effective after immigrating to the US in 1986. He owes his fulfillment to his garb line, dubbed Serious Clothing Brand. From a humble starting and a stall on the Venice Beach in Los Angeles, Walker has grown his agency right into a multi-million-greenback enterprise.
At first, he each garments at second-hand stores and flea markets and changed them earlier than reselling them. This made him sufficient cash to shop for a run-down manufacturing unit corridor withinside the Arts District of Los Angeles, in which he began out production his personal garments. His spouse and partner, Karen Walker, become the only who noticed the assets and had an concept the way to use it.
“In 2000 my spouse determined a 24,000 sq feet warehouse we now name home. It become in an unwanted place, quite beat up, and those known as us crazy. But we had this intestine feeling that the entirety might be okay, so we ran with it,” Magnus explains.
By 1990s, his emblem become worn via way of means of such stars as Bruce Willis, Madonna, and Alice Cooper. His contacts with film stars added him every other incomes opportunity, and he began out renting components of the assets for filming movies, tune videos, and commercials. Bruce Willis, Victoria Beckham, Jay-Z, and Prince all filmed there at one time.
After 15 years withinside the business, each Magnus and Karen felt that that they’d sufficient and bought the agency, which later closed. Magnus become now unfastened to dedicate his time to his genuine passion, automobiles, particularly Porsche. Owning one become his youth dream, which he fulfilled in 1992 while he offered his first 911. In 2002, he bought all his automobiles that weren’t Porsches and targeted on shopping for and restoring 911s exclusively. By 2010s, he had greater than forty 911s in his collection. He later trimmed it right all the way down to 25, none of that are for sale. Their cost is expected at over $7.five million.
In 2017, he posted a ee-e book Urban Outlaw: Dirt Don’t Slow You Down. There also are numerous documentaries made approximately his lifestyles and he even regarded as himself in Need for Speed video game.